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Be CAN-SPAM Compliant

A good mailings system is key to any good business. We are all online these days and if you want to survive in the dog eat dog world of adult entertainment then you need to know how to become CAN-SPAM compliant and how to get your email system to do most of your work for you. This will save you endless time and money each and every month.

There is much more to mailings than just keeping up with business as well, you need to market your products and services and you cannot do this well without being able to get in direct contact with your customers. Not only do you need to mail these customers once, but you also need to have a solid strategy in place when it comes to the follow up as well.

Auto responder series are a great way to stay in contact with potential customers and proven customers. This is a method that you can use all of the time to keep your sales jumping. This is the best way for you to stay in business for the long haul.

The main trouble that many companies have is CAN-SPAM compliance. You must make sure that you do not violate the CAN-SPAM Act. Even if you are not a spammer you could still be violating it as many other people have come to find out the hard way. It is crucial that you take the time to learn about what CAN-SPAM means to your company and how you can keep on the right side of the law.

Two of the main things to remember when you send out your mailings is that you must, absolutely must have an unsubscribe link in the emails. You must also identify where this email is coming from. Yes most mailings do not do this at all and this is why most are violating the CAN-SPAM Act. If you want to be successful and stay clean then you need to become CAN-SPAM compliant.

This is what you need in order for your mailings to be CAN-SPAM compliant:

As mentioned above, you must have a working unsubscribe link. It must be clear where the email originated. You must actually unsubscribe those who want to get off the list and you need to do it quickly!

Becoming CAN-SPAM compliant with your mailings is not hard to do, all it takes is a little knowledge of what the CAN-SPAM Act is all about. There are many resources that you can check out to learn more about it online.

Please note that this is not any kind of legal advice to count on, laws change all the time and you should contact your lawyer to make sure you are 100% CAN-SPAM Compliant before doing any kind of mailing campaign.


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Article Details
Author: Cassandra
Date Posted: June 30th, 2006
Topic: Other Resource Sites
Reader Rating: 0.0 / 5
Comments Posted: 0 (see below)
 

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